MASH MY WEEK! Summary of outstanding news about the Internet, Technology, and Social media from July 4-10:
This week we have celebrations, social media platform innovations, and analysis of mobile commerce trends.
First, we will look at a new record for HootSuite - the dashboard that allows us to manage all our social networks.
In the social platform universe, Facebook bets on the incorporation of a professional profile for its users. In association with ZonaJobs, Facebook has created Professionals to publish your CV online. In other news, YouTube presents Cosmic Panda, a service that improves the user ‘s experience at the world’s most popular video site and Twitter is working on developing an update “wall” to facilitate communication among Twitter members.
Last, we will review recent data on the future of mobile phone commerce.
Hootsuite reaches 2 million users
Hootsuite is a dashboard for social networks that helps organizations and individuals spread their messages, monitor conversations, and track results through multiple platforms, including Twitter and Facebook. There are free web and mobile versions.
Hootsuite was launched in December 2008, and on July 5 of this year, it reached a record 2 million users, doubling its previous record of 1 million in November 2010. This means that the platform has grown at a spectacular rate, duplicating its scope in less than 10 months.
To celebrate, the company created a chronology summary and published a graphic summary that shows its growth through the years. This information can be found on Hootsuite’s Blog.
Create a professional profile on Facebook
Facebook, in association with ZonaJobs, presents a new application to publish users’ professional profiles within the popular social network.
With 750 million registered users, Facebook became a more global platform and a potential source for generating occupational contacts, job search, and professional development.
The Professionals application allows importing a resume that has been uploaded to ZonaJobs or LinkedIn so the user can create a professional environment within Facebook.
To be a Professional member, the user must register on the application page.
Cosmic Panda: YouTube’s new interface
Cosmic Panda allows browsing with YouTube to be more interactive. This project seeks to improve user experience through new video and playlist functions, more webpage designs, and a better range of editing tools to personalize your channel with a new esthetic format.
Cosmic Panda’s objective is to facilitate interaction and navigation through the content published on YouTube, improved image quality, and modified layout of commentaries and video suggestions. Options were added to enhance video reproduction in size and resolution.
Advertising videos are published with the company name and logo in the lower left corner and a small banner of the company to the right of the playback window.
It seems likely that additional functions will be incorporated, for example, Google+ integration. To start using Cosmic Panda, sign in on the official website and give it a try. If you don’t like it, you can go back to the original format.
Twitter tries a wall like the one on Facebook
In the Internet technology world, it is rumored that Twitter is thinking about building a wall like the one on Facebook, through which users can communicate more easily.
Apparently, the microblogging network is testing this new function with a small number of users.
Carolyn Penner, Twitter’s spokeswoman, confirms testing of a new tool to facilitate interaction among users. Although there are other ways to communicate, such as direct messages and mentions, the Twitter thinks this will be an even easier way to communicate among its users.
Mobile payments, a growing trend
According to a Juniper Research study, in 2015 mobile payments will be responsible for an estimated $670 million in commercial transactions. These payments include purchases executed through NFC (Near Field Communications) Technologies.
Whether the goods thus acquired are physical or digital, this growth will be the result of the rapid adoption of mobile payment technologies that are increasingly available with next-generation smartphones.
Technological advances change habits and customs, and it is not hard to believe that this new method of electronic payment will be standard in a couple of years.